This position is responsible for increasing the visibility of the agency in the community and for building and maintaining relationships with stakeholders that will advance the agency’s strategic goals.
Responsibilities: Develop brand, marketing and communication strategies; write content for newsletters, press releases, agency website, Facebook, Twitter, Instagram, LinkedIn and other social media outlets; develop social media and email marketing campaigns; promote the agency by featuring programs, locations, staff, community involvement, and news on social media platforms; build relationships with local media and community partners; public presentations to community organizations; communications with municipalities within the agency’s region; referring donor prospects, business contacts and community groups to appropriate program management for follow-up as needed; coordinate and market fundraising events; photography of agency events and functions; attend community partner events as a representative of the agency; other duties as assigned.
Qualifications: Bachelor’s degree in Communications, Marketing, Public Relations, Journalism or related field; prior experience in marketing and outreach required, preferably in a non-profit setting; a familiarity with mental health services/social services professionally or as a consumer also preferred; must possess outstanding communication skills (oral and written); ability to work independently and in team settings; excellent attention to detail, including proofreading; computer literate with knowledge of applicable software; must be able to develop trust, build rapport with community partners, and represent the agency in a positive manner at all times; must be able to travel to all agency locations and to community events as needed.
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